Digital PR & SEO

Be the source everyone quotes.

Coverage, links and rankings planned together. The same work that moves you up Google gives ChatGPT, Perplexity and Google's AI the trusted third-party proof they look for before recommending anyone.

Search rankings and AI recommendations both come down to trust. Google measures it partly through links; AI assistants measure it through what reputable sources say about you. Digital PR earns both at once.

We combine technical SEO and content with stories, data and expert comment that journalists and industry sites actually want to publish.

What's included

How it works

  1. Audit

    Technical, content and authority review against your competitors.

  2. Prioritise

    The fixes and campaigns most likely to move rankings and citations.

  3. Build and pitch

    On-site improvements and PR campaigns run in parallel.

  4. Measure

    Monthly reporting on rankings, coverage and AI mentions.

Who it's for: Brands that want rankings and coverage to compound, and businesses whose AI audit shows a lack of third-party proof.

Questions about digital pr & seo

How does digital PR help AI visibility?

AI assistants regularly cite publications, comparison articles and expert commentary. Coverage on those sources gives models a reason to name you, and the same coverage earns links that help your Google rankings.

Do you buy links?

No. Paid link schemes break Google's guidelines and rarely influence AI answers. We earn coverage with stories, data and expertise worth publishing.

Can I have SEO without PR?

Yes. Technical SEO and content can run on their own. We'll recommend PR only where the audit shows authority is holding you back.

Further reading

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